Survey management as a tool for quality measurement and feedback in the School of Trading and Management Victoria

Authors

  • Jesús Abner Coronado-Briceño
  • Perla San Juana Jiménez-Frausto
  • Demián Ábrego-Almazán

DOI:

https://doi.org/10.29059/educiencia.v2i1.32

Keywords:

Quality, System information, satisfaction

Abstract

Quality in customer service has become an essential tool in organizations. For this reason, the present study aims to develop a technological tool that allows monitoring and follow-up of the measu- rement of customer satisfaction in higher education schools. For this purpose, key personnel from different Quality Management Systems of the University were interviewed. This resulted in a proposal of a computerized survey system, which makes it possible to create a variety of instruments that help in the evaluation of the performance of areas that provide services to students, teachers, and administrative staff of our University.

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Published

2018-08-31

How to Cite

Coronado-Briceño, J. A., Jiménez-Frausto, P. S. J., & Ábrego-Almazán, D. (2018). Survey management as a tool for quality measurement and feedback in the School of Trading and Management Victoria. EDUCIENCIA, 2(1), 17–21. https://doi.org/10.29059/educiencia.v2i1.32

Issue

Vol. 2 No. 1 (2017): January-June

Section

Essays

License

Copyright (c) 2018 Universidad Autónoma de Tamaulipas

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

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